Table of Contents


Managerial Economics

  1. Economics

    1. The Economic Problem
    2. Market Economy
    3. Managerial Economics

  2. Demand Analysis

    1. Preferences
    2. Constraints
    3. Utility Maximization
    4. Consumer Behavior

  3. Supply Analysis

    1. Production Theory
    2. Cost Theory
    3. Profit Maximization
    4. Behavior of Firms

  4. Market Analysis

    1. Market Equilibrium
    2. Market Structure
    3. Economic Policy

  5. Strategic Behavior of Firms

    1. Interaction with Customers
    2. Interaction with Competitors
    3. Interaction with the Government
    4. Risk and Uncertainty
    5. Investment Behavior